How a telco uses digital personalisation to target customers

How an Australian telco uses digital personalisation to target customers A major Australian telco was looking to boost retail sales by optimising digital onsite personalisation—which was becoming an increasingly important component of its overall sales revenue. Its marketing team hoped to use machine learning to target website visitors with relevant

Retail: Driving sales with intelligent customer recommendations

Driving sales with intelligent customer recommendations A successful packaged goods company was interested to see how data and machine learning could drive bottom-line growth for its business. Servian recognised that there was an opportunity to help the company's sales team to have more targeted conversations with its retail channels to

Voice assistance and automatic form filling with GCP

Deploying an interactive voice assistant and form filling with voice inputs from the ease of an Android app. One of Australia’s leading natural resource providers wanted to achieve a voice driven architecture for their employees to make use of while in the field. Servian provided a fully hosted Google Cloud Platform backend with Google

Retail Customer path analysis on Google Cloud

Retail Customer path analysis on Google Cloud One of Australia’s leading entertainment providers wanted to optimise customer sales in their stores for many locations across Australia. Vision and video analysis using Google Cloud Platform provided a unique opportunity for Servian to provide insights on individual shopper’s paths for the client.

Targeted marketing and campaigning on GCP

Accurate data on a powerful platform is a key enabler for campaign messaging. SalesPond provide sales enablement, marketing services and data services to SMB & enterprise clients across Asia Pacific. SalesPond are headquartered in Sydney with offices across Asia. SalesPond seeks to provide inside sales capabilities for clients who wish to have campaigning outcomes driven