Insights 2018-02-07T09:26:25+00:00

Using Google Dialogflow to build a smarter Chatbot

Categories: Artificial Intelligence, Case Study, GCP, machine learning|Tags: , , , |

One of Australia's largest superannuation funds with millions of members was looking for help to optimise their chatbot capability. They wanted to improve their customer experience in the chat by ensuring readily available information

Targeted marketing and campaigning on GCP

Categories: Cloud and Technology, Data and Analytics, GCP|Tags: , , , |

Accurate data on a powerful platform is a key enabler for campaign messaging. SalesPond provide sales enablement, marketing services and data services to SMB & enterprise clients across Asia Pacific. SalesPond are headquartered

Hands free inspection agent with Android and GCP

Categories: Blog post, Cloud and Technology, GCP|Tags: , , |

A leading mining company wanted to improve the ability of its operators but had to balance between capturing accurate information and operating hands free. Servian consultants designed a platform which combined Google Cloud Platform,

WordPress website migration with Kubernetes on GCP

Categories: Blog post, Cloud and Technology, GCP|Tags: , , |

Employsure, a leading workplace relations specialist,  empower employers to manage the risks associated with Fair Work and WHS compliance. They required a flexible but stable way of running their websites on the cloud. Servian

Using data to deliver better campaigns in the telco industry

Categories: Case Study, Customer Engagement, Data and Analytics|Tags: , , , , , |

Improving campaign delivery through greater use of data and resources to maximise campaign ROI and customer engagement. We undertook pre and post campaign analytics, campaign design and execution, operational campaign reporting, best practices

NFC contactless payments campaign analytics

Categories: Case Study, Customer Engagement, Data and Analytics|Tags: , , , |

A highly engaged customer base using the NFC contactless payment service In 2012, the use of contactless payments was on the rise particularly with the advent of newer mobile phones with built-in NFC

Making the switch to model driven campaigns in the banking sector

Categories: Case Study, Customer Engagement, Data and Analytics|Tags: , , , , , |

To secure extra revenue from advantageous card transaction rates, an existing campaign that offered cards to target customers underwent a complete overhaul. Our customer is one of Australia’s ‘big four’ banks and the

Improving safety in the construction industry on GCP

Categories: Artificial Intelligence, Cloud and Technology, Data and Analytics, GCP, machine learning|Tags: , , , , , |

A large building and construction group was seeking greater insights into serious incidents with Machine Learning on Google Cloud Platform. The building and construction company sought to develop a greater understanding of

Marketing campaign analytics in the banking sector

Categories: Case Study, Customer Engagement, Data and Analytics|Tags: , , , , , |

Our customer is one of Australia’s ‘big four’ banks and the largest banking network in the country with a customer base of over 13 million across five brands We were engaged to expand

Digital Marketing outcomes with Machine Learning on GCP

Categories: Cloud and Technology, Data and Analytics, GCP, machine learning|Tags: , , , , , |

Development, verification and testing of Digital Marketing outcomes with Machine Learning on Google Cloud Platform. The media agency of one of Australia's larger financial institutions required a Discovery Analytics environment to support

5 Practical Uses for Predictive Analytics in Marketing

Categories: Blog post, Cloud and Technology, Data and Analytics, machine learning|Tags: , , , , , , |

The unprecedented amount of data available today coupled with new technologies means there is a greater opportunity to use data to drive value for your customer and business. Marketers no longer want

Leveraging Spark Machine Learning with Talend

Categories: Artificial Intelligence, Cloud and Technology, machine learning|Tags: , , , , , , , |

From the weather to the lottery, it’s human nature to want to predict the future. We try to change our behaviour or decisions to influence our future in a (hopefully) positive way.

Orchestrating an End-to-End Cloud Analytics Solution using Microsoft Azure Data Factory

Categories: Azure, Blog post, Data and Analytics|Tags: , , , , , |

Azure Data Factory is a cloud-based service that ingests data from multiple sources, transforms the data using MapReduce & machine learning and publishes the output to visualisation tools & BI applications. With Data Factory, organisations