Successfully innovate by wrapping structure and process around how you do it

Selecting the right platform and technical stack is a crucial part of building your application and we believe that Google Cloud Platform has you covered there.

But this post is all about the process you go through before you cut a single line of code. Building out structure and process around a discipline that is renowned for its need to be fluid and free flowing is not always straightforward. But this is how we do it at Servian.

Rapid XP

Key components

To create structure around how we innovate Servian follows a clear roadmap which includes:

Each of these steps are responsible for generating UX based artifacts. These allow any enterprise to get super clear on the direction they think they need to take as part of defining their direction forward. Servian follows a Deep Dive UX process that is repeatable and can tell you up front how we will go about understanding the innovation space you want to work in.

Following a process

Rapid XP quickly turns ideas into reality. Using a Lean UX and Agile approach we iteratively create prototypes that are turned out as fast as possible to test market assumptions early on. Building experiences that real users validate, ensures a user-centred approach. Our design experts make sure your digital experience solves a genuine problem for its target users and has inherent business value.

The key is that we enable you to have a look at the end state without needing to engineer a single line of code. By removing all ambiguity and dialling up the design fidelity in a compressed period of time you can minimise waste, maximise value and work out when you might need to pivot. We follow this process

problem statement

1. Problem statement

The process of building a product must start with the problem you are trying to solve. It should clearly articulate what a business/user wants to achieve through the use of the new feature, function or application that is being built.

design workshop

2. Design workshop

The design workshop is a user-focused session that enables the sharing of ideas. It is a sketching session that gets participants thinking in terms of pain points, workflow, engagement, collaboration, inclusion and innovation. Best outcomes are achieved by running a workshop per problem statement.


3. Low-fi wireframes

Sketched ideas and solutions are consolidated into a set of wireframes that are indented to capture a products potential MVP. All ideas are combined and synergized with known triggers and patterns to develop a user journey.

validation session

4. Validation session one

With the same participants as the original design workshop. This validation session is for stakeholders to give feedback on the direction of the product being designed. The wireframes are reviewed with the participants confirming previous ideas have been correctly interpreted.

5. Hi-fi wireframes

Now it’s time to breath life into the solution that has been imagined! This is a UI design mini-sprint where designers are given the opportunity to visualise what the experience can look like. Nothing is in concrete even after this exercise is completed.

validation session

6. Validation session two

This session is run in the exact format of the first session. The key difference is that we are using participants to validate the product using high fidelity designs as the main visual artefact instead of the previously produced wireframes.


7. Prototype build

We will use a visual product to turn the creative designs from the previous step into a clickable prototype that works on the target device.

8. Product showcase

We finally get all participants to join in again as we unveil the prototype which demonstrates the product or set of new features and functions that have been designed.

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